How customers feel is important because perception is reality. So if a customer feels frustrated or angry or inconvenienced, then the...

It happens, sometimes. What? Forest Gump has the answer to that one, and most people probably agree with him — especially if there’s been a...

Washes that redefine the typical square-footage guidelines are evolving — and finding a football field-size niche in the car wash industry.

A look at five of the most distinguishing characteristics that define today’s Millennial generation. 

By Bob Klein, ICA Research Director

...

The mission started with just three participating washes in Pennsylvania. Twenty years later, more than 4,300 washes are participating —...

Getting to Know Your ICA Board: Craig Campbell, General Manager, Good Sight Australia

ICA Board Member Craig Campbell has not only been on...

Ideal locations for car washes are like the weather —hard to predict far in advance and always changing. But, knowing how to read the real...

Car washes with inclusive hiring practices gain an edge.

By Nick Fortuna

As many businesses complain about the labor shortage and high...

From market saturation questions to moratoriums, the car wash industry’s rapid growth is drawing attention, not all of it good. 

Market...

Technology breakthroughs and trends in the automotive industry manifest themselves a little differently, based on where you are in the...

We live in a world that doesn’t just like things to be easy and convenient. Consumers demand it — at least that is what the results of the...

The positive, creative culture at Big Splash Car Wash is not by accident, but one owners Claire and Jason Cunningham strive to make a...