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CAR WASH MAGAZINE

A Piece of the Pie

Discover how ESOPs can transform company culture, enhance employee engagement, and secure financial futures in the car wash industry.

Building Your Brand Identity

Learn how to define and strengthen your car wash's brand identity with a practical six-step exercise to stand out in the competitive market.

Raising the Bar: Strategies for Exceeding Customers’ Ever-Higher Expectations

Discover effective strategies to exceed customer expectations in the car wash industry through frictionless, personalized, and consistent experiences, ensuring customer satisfaction and business growth.

Despite a rainy, overcast, and unseasonably chilly day, a bus full of car wash owners and vendors enjoyed the 24th Annual Car Wash Operators of New Jersey (CWONJ) Tour on Wednesday, May 21, 2025. The event, always held rain or shine, featured two outstanding washes and a stop at the Monmouth Co. Department of Public Works’ truck wash facility.

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Car Wash Advisory LLC announced it served as the exclusive sell-side financial advisor to Express Car Wash Colorado in its sale of all three operating locations to Club Car Wash, a leading national car wash platform.

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Tommy’s Express Car Wash welcomed the community to the grand opening of its first location in Hickory, North Carolina, located at 2208 N. Center Street. Guests received food, fun, and a chance to win prizes from Thursday, May 22, through Saturday, May 24, 2025.

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Discover key insights from ICA’s 2025 Q1 Pulse Report on customer loyalty, pricing, and industry trends. Watch the full video and apply the takeaways.
Conversations with ICA with Sara Mellinger - explore how artificial intelligence and automation are transforming car wash operations today.
Conversations with ICA featuring Donald Miller (StoryBrand) and Josh Taylor (OptSpot) - discuss how to supercharge car wash marketing assets by using simple, clear messaging and calls to action.

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International Carwash Association™
101 S. Cross Street, Floor 2
Wheaton, IL 60187
www.carwash.org

Published by:
International Carwash Association
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