This week on CAR WASH Magazine Live™ - Today we talk to Luke Bathel from Rinse N Ride in Arizona. This company is on a mission to serve, and that means taking it to the next level with their approach to community involvement, and company culture.

We'll hear how Luke Bathel keeps the well-being and development of his employees front and center in Rinse N Ride's mission.

Plus, we'll see a creative solution to what should I put on that wall? Spoiler alert: It's not your latest membership offer!