SUBSCRIBE NOW

CAR WASH

THE PODCAST

Season 4, Episode 18: Creating Brand Superfans

Season 4, Episode 18: Creating Brand Superfans

June 20, 2024

"Superfans are loyal, engaged customers who are going to advocate on your behalf. They're more likely to go back and tell their friends about you. But here's the thing about superfans: you don't buy them. This is not about if you can run the right ad or find the right people online and target them with the right thing. You create them. 

Superfans are created one experience at a time."

Brittany Hodak is an award-winning entrepreneur, keynote speaker, and the bestselling author of Creating Superfans: How To Turn Your Customers Into Lifelong Advocates. This week, Hodak joins Matt DeWolf to discuss how you can use engaging experiences to create customers who market for you. 

Hodak was a keynote speaker at The Car Wash Show™ 2024 in Nashville. For more information visit: brittanyhodak.com

Back to Listing

Share This:

RELATED PODCASTS

Season 4, Episode 19: Lamar Beck
Season 4, Episode 17: License Plate Recognition as Lead Generation
Season 4, Episode 16: Destiny Baker of Mammoth Holdings
Season 4, Episode 15: Australia’s Vibrant & Evolving Car Wash Industry
Season 4, Episode 14: Stories from the Show Floor 2024
Season 4, Episode 13: The Show Show 2024

International Carwash Association™
101 S. Cross Street, Floor 2
Wheaton, IL 60187
www.carwash.org

Published in partnership with:
The Wyman Company
For Advertising Inquiries: Please contact Heather McMillen at 352.900.3011 or download the media kit.

Copyright© 2023 International Carwash Association® | All rights reserved.