CAR WASH MAGAZINE
Industry 4.0 Redefining What’s Possible
Discover how Industry 4.0 is revolutionizing the car wash industry, offering efficiency, connectivity, and unprecedented control for both operators and customers.
A New Perspective on Storytelling
ZIPS Car Wash revolutionized brand marketing with Car Wash Convos™, combining sports and car washes to create engaging consumer content and over 50 million brand impressions in just one year.
Create Your Very Own Pot of Gold
Discover how mobile apps are revolutionizing the car wash industry, from boosting revenue to enhancing customer experiences.
CAR WASH NEWS
Rinsed, The Car Wash CRM, in collaboration with Spot AI, the AI camera system for car washes, announces an integration that enables car washes to enrich their audience information for better targeting and engagement with retail customers. By combining license plate recognition (LPR) data from Spot AI with transactional and customer data from Rinsed, car washes can now segment their customers more effectively and develop customized marketing strategies to engage retail audiences and convert them into loyal customers. The result is the opportunity to build tailored and automated marketing campaigns, such as retail loyalty programs, win-back campaigns and more.
That’s a wrap for Season 2 of ZIPS “Car Wash Convos™” with the season finale released April 30, featuring Texas Longhorns Women’s Track and Field Shot Putter, Marilyn Nwora. Marilyn rides shotgun and is interviewed by Texas alum and Car Wash Convos™ host, Ray Villareal, during a car wash at ZIPS in Dripping Springs. In her interview, she teaches Ray how to Dougie, shares her love for baking, her favorite movie and more.
Brand has sights on 30-plus express car wash locations across Southeast.
We are going behind the brand with Qual Chem. Joseph Moldovan, founder and managing director, and Ryan Molinelli, VP of Sales, join us to pull back the curtain on the company's history and to discuss their new graphene product: NanoHex.
"The most important thing on a remodel is that you go big .... it's really important that you don't just put lipstick on the pig."
When it comes to investing in your people, staff training is where it’s at. It even took the top spot in the Q1 ICA Pulse survey. In fact, 49% of those surveyed shared that they are planning on spending more on training in 2024 and 50% about the same as last year – leaving only 1% that were planning on decreasing their spending in this category.
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